7 Ways You Can Leverage Pinterest For SEO And Your Business Growth In Kenya

7 Ways You Can Leverage Pinterest For SEO And Your Business Growth In Kenya


Are you using Pinterest as an SEO tool for your businesses in Kenya?


Pinterest as known can be an effective strategy, especially if your target audience is active on the Pinterest platform and your products or services can be visually represented. Pinterest is a popular image and idea-sharing social media platform that works like a visual search engine.

In this post we are going to discuss 7 Ways you can use Pinterest for SEO and boost your business.lets delve into our topic.

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Here are 7 ways you can leverage Pinterest for SEO and business growth.


1.Keyword Optimization.

Just like in traditional search engines, keyword optimization is important on Pinterest. Using relevant keywords in your profile description, board titles, pin descriptions, and even in the captions of your images help your content appear in search results when users are looking for specific topics. Make sure you are using similar keywords to those you use on your website and other social media platforms.

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   Learn how to craft a compelling articles titles 

2.Optimized Pin Descriptions


Write a more detailed and relevant description for your pins. Include relevant keywords, a clear call to action, and any necessary information you would like to add.Add a call to action, invite people to check your link, save this pin . This not only improves the SEO it also provides users with more context about your content.


3.Utilizing Hashtags

Pinterest recently introduced hashtags.These hashtags can be used to improve the discoverability of your pins. Use relevant and trending hashtags in your pin descriptions.Invest much time to research on relevant and popular hashtags.Add around 2-3 hashtags to each of your pins.

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4.High-Quality Visuals


 Remember pinterest is more of visuals, so make use of high-quality, eye-catching images.Use professional photography or well-designed graphics to make your pins attractive and unique, but note and apply this important rule.. Less is More!


5.Link to Your Website or Other External 



 Each pin should link back to a relevant page on your site or to some of your social media platforms. This help provides users with more information about your pins and also drives massive traffic to your site.


6.Engaging Boards


Create boards that are engaging.make sure your boards speak to your target audience’s needs.Your content should be relevant to your audience, whatever you share should be helpful and should help you establish yourself as an authority in your niche.

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7.Pin Consistently

Regular activity on Pinterest is important for maintaining visibility. Don’t post a pin today and disappear for a week or a month, make sure you are posting at least twice a week. Pinning consistently will keep your profile active and engaged with your audience.


Remember that Pinterest may be more effective for specific types of businesses and industries. If your products or services can be visually presented and are aligned with the interests of Pinterest users, it can be a valuable addition to your overall SEO and marketing strategy. Regularly assess your Pinterest performance and adjust your approach based on the results you’re observing day in day out.


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